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Our RIVA-Trained Moderators

Helen Karchner

Helen Karchner is the CEO and co-Founder of the Karchner Marketing Research, LLC (2003) firm, and the KMR Research Studio (2014) focus group facility.  Helen is also the Founding Principal of the communication consulting firm HK Consulting (1995).  Helen is an expert in both corporate and academic communication, which enhances research and design expertise. She engages this unique talent while initiating and cultivating our KMR-Client strategic relationships. Over the past 34 years, Helen has moderated a variety of qualitative research methodologies for B2Bs and B2Cs, within both the profit & non-profit sectors.As the former Benefit Specialist at John Hancock Insurance, and then later Employee Injury Manager at Community HealthCare, Helen managed the adjudication of their multi-million dollar accounts, and risk management program implementation, respectively. She aggregated and analyzed comprehensive documentation, encapsulating medical/IME records & diagnostic reports with supportive chronologies, then drafted the disability denials used for litigated (ERISA). Helen further utilized her extensive analytical skills to evaluate worker’s comp claims, investigate incidents, interview and dialogue with HCPs, Employers, and Employees, and was integral to WC award mitigation. Through her extensive dialogue negotiations, Helen successfully reduced open/active WC cases by 61% within 1 year. As an Adjunct Professor for Temple Univ., WCU, Ursinus College, and the Texas College Consortium, Helen spent nearly 25 years enjoying her passion, in both the corporate and collegiate sectors.  Her passion included coaching and training speakers and presenters, which ultimately gained her national recognition.  Helen holds a BS in Liberal Studies dual major (Chemistry/Biology & Marketing/Management) with a Minor in Speech Communication, and a Masters in Human Resource Administration, focused on Corporate Communication, from West Chester University.

Mike Karchner

Mike is the President and co-Founder of KMR (2003). Mike is an expert in leading the design and execution stages of strategic marketing research, having formally worked in marketing and marketing research for the past 30 years.  Although exceptionally passionate in regard to qualitative research, he is also well versed in quantitative research approaches and applications.  Mike was Director of Marketing & Communications Research for Shell Oil, rounding out over a decade of service.  Soon after, he joined Capital One, and played a key role in establishing the marketing research function and meeting the informational needs of several business units, including international, multicultural and B2B.  Later, Mike worked for TNS Healthcare where he was an Account Manager assembling and leading project teams to creatively meet client and research objectives, while honing his qualitative skills as an Associate Director at Adelphi Research by Design.  Mike holds a BA in Marketing from Bloomsburg University and a Minor in Spanish.  He is also an Executive MBA graduate of the Kellogg School of Business, at Northwestern University.

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Our Expertise Includes a Broad Range of Industries:



Animal Health

  • Beef Cattle Antibiotics

  • Beef Cattle Production

  • Beef/Dairy Cow  Vaccination

  • Dairy Cow Mastitis

  • Dairy Cow Reproduction

  • Flea & Tick

  • Poultry Antibiotics

  • Producer/Veterinarian Segmentation

  • Swine Antibiotics

  • Swine Reproduction

  • Veterinary Antibiotic Alternative

Circulatory/Cardiovascular System


  • Custom Ceramic/Porcelain Prosthetics

  • Oral Cancer Testing

  • Preferred Lab Programs

  • Scanning Device/Technology

Dermal System

  • Chronic Hand Eczema

  • Hair Loss

  • Mesh Wound Care

  • Psoriasis

  • Rosacea

  • Wound Management

Digestive System

  • Acid Reflux Disease

  • Bariatric Surgery

  • Dysphagia

  • Gastric Banding

  • Obesity/Weight Loss

  • Oral Nutritional Supplements

Endocrine System

  • Acromegaly (and Gigantism)

  • Anti-Obesity Compounds

  • Cardiovascular Disease

  • Chronic Kidney Disease

  • Diabetes (Type 1 & Type 2)

  • Diabetic Neuropathy

  • Diabetic Pain/Depression

  • Dyslipidemia

  • High (HDL) Cholesterol

  • High Triglycerides

  • High Blood Pressure (HTN)

  • Hyperparathyroidism

  • Hyperphosphatasia (HPP)

  • Hypoglycemia

  • Metabolic Syndrome

  • Obesity

  • Overactive Bladder

  • Sleep Apnea

  • Women’s Health

Excretory System

  • Chronic Constipation

  • Chronic Kidney Disease

  • Crohn’s Disease

  • Gout

  • Kidney Transplant

  • Lupus Nephritis

  • Overactive Bladder

  • PKD

Medical Devices

  • Diabetes Delivery Systems

  • Cancer Detection Device

  • Urological Surgery

  • Penile Implants

  • MRI/CAT Scan Equipment

  • Early Pregnancy Detection

Muscular System

  • Dupuytren’s Contracture

  • Lower Back Pain

  • Pain and Inflammation

  • Restless Leg Syndrome

Nervous System

  • Acute Pain


  • Alzheimer’s Disease

  • Anxiety

  • Bipolar Disorder

  • Depression

  • Diabetic Neuropathic Pain

  • Epilepsy

  • Fibromyalgia

  • Migraine

  • Multiple Sclerosis

  • Parkinson’s Disease

  • Restless Leg Syndrome

  • Sedation


  • Age-Related Macular Degeneration

  • Dry Eye

  • Eye Contacts

  • Eye Glasses

  • Refractive Eye Disorders


Reproductive System

  • Women's Health

    • Colposcopy

    • Contraception

    • Menorrhagia

    • In-Vitro Fertilization

  • Men's Health​

    • Benign Prostatic Hyperplasia

    • Erectile Dysfunction

    • Hypogonadism

    • Medical Device Penile Implant

    • Premature Ejaculation

Respiratory/Pulminary System

  • Allergic Rhinitis

  • Asthma

  • Chronic Nasal Congestion

  • COPD

  • Cystic Fibrosis

  • Nosocomial Infections

  • Pneumonia

  • Sinus Dilation Surgery

Skeletal System

  • Osteo Arthritis

  • Osteoporosis

  • Rheumatoid Arthriti


  • Anesthesia

  • Esoteric Testing

  • Otitis Externa/Media

  • Telemedicine

  • Walk-In Clinic

    • Design & Operations

  • Devices

    • Contrast Medium

    • CT Scanners

  • Medical Carts

    • Surgical

    • Dental

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General Market


  • Adjunct vs. Tenured Professors

  • Career Development

  • Case Based vs. Lecture Based teaching paradigm

  • Co-Curricular Activity Development

  • Common Core Standards

  • Continuing Education

  • Expansion

  • Gifted Programs Are Still Rendered as the Black Sheep Programs

  • Grade Inflation

  • Online Coursework

  • Organizational Communication

  • Preparedness for Graduation

  • Sacrificing General Class Time for Standardized Test Prep

  • Speech Communication as a Mandated Course


  • Union Strength

  • Validity of PSSAs

  • Visual Aid Use During Lectures


  • Academia (College/Univ.)

  • Banking Products/Services

  • Catalogues

  • Construction Tooling

  • Digital Customer Service

  • Employee Relations

  • Import/Export

  • Information Distribution

  • Machining Tools

  • Medical Clinic Growth and Expansion

  • Not-For-Profit Organizations

  • Professional Organizations

  • Scotland Economic Development

  • Shipping Methods

  • Specialty Chemicals

  • Utility Supply & Distribution

  • Vendor Relationships


  • Automobile Insurance

  • Credit Cards

  • Drive-thrus

  • Investments

  • Lobby Greeters

  • Mortgages

  • Obama Care

  • Real Estate/Brokers

  • Website Re-Design

Consumer Products

  • Baby Strollers

  • Batteries

  • Catalogues

  • Cell Phone Service

  • Decorative Refuse Containers

  • Disposable Paper/Plastic Products

  • Eye Contacts

  • Eye Glasses

  • Greeting Cards

  • Hair Care

  • Hotels/Travel

  • Jewelry/Diamonds

  • Lightbulbs

  • Retail Banking Experience

  • Skin care products

  • Website Usability


  • Cell Phones

  • Color TVs

  • Mobile Devices

  • Printers


  • Electricity

  • Fuel/Gas


  • Big & Tall Men's Clothing


  • Casinos

  • Flavored Bottled Water

  • Paper Products

  • Packaged Food/Snacks

  • Protein Bars

  • Radio Stations/Music

  • Soft Drinks

  • Supermarket Coupons

  • Tobacco (Cigars, cigarettes, E-cigs,

  • Smokeless)

Home & Garden

  • Carpeting

  • DIY Supplies

  • Grass Seed

  • Home Energy (gas, electric, propane)

  • Home Restoration

  • Lawn Equipment

  • Major Appliances

  • Recycling Programs


  • Deposition

  • Mock Jury


  • Attitudes/Opinions

  • Campaigns


  • Automotive Repair

  • Big Box Merchandisers

  • Convenience Stores

  • Gas Stations

  • Jewelry Stores

  • Mass Merchandisers

  • Supermarkets

Vehicles & Associated Products

  • Automobiles

  • Motor Oil

  • Motorcycle Safety

  • Utility Tractor

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Our Moderators at a Glance...

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